Tulane accounting professor Jasmijn Bol spotlights AI, fairness in management

Jasmijn Bol, the PwC Professor of Accounting at Tulane University and Francis Martin Chair in Business, is being highlighted for research on how artificial intelligence is reshaping management systems and workplace fairness. Her work examines how organizations can use AI to redesign decision-making, authority and feedback while addressing inequities that affect women in the workplace. Why it matters: - Jasmijn Bol’s research targets a core management question: how organizations can use artificial intelligence to improve decisions without erasing human judgment. - Her work also examines workplace fairness, including how structural biases can affect recognition, rewards and advancement. - The combined focus matters for leaders trying to make companies more adaptive, efficient and equitable at the same time. What happened: - Influential Women featured Jasmijn Bol, the PwC Professor of Accounting at Tulane University’s A. B. Freeman School of Business and the Francis Martin Chair in Business. - Bol is an internationally recognized scholar, keynote speaker and author with more than two decades of research on performance management, decision-making and control systems. - Bol is the co-author of the forthcoming book Empowered by Design: How AI Is Rewriting the Logic of Management . - The book explores how AI can reshape authority, coordination, expertise, culture and feedback systems. - Tulane University says Bol teaches MBA students and regularly speaks to academic and professional audiences worldwide. The details: - Bol’s research argues that AI should expand human judgment rather than replace it. - Her work frames AI as a tool for redesigning organizations from the ground up. - The goal is to build companies that can respond faster to technological and market change. - Her studies on fairness and inequality show that women are often assigned essential but less visible work. - Those contributions are less likely to be recognized or rewarded. - Comparable contributions by men are more likely to lead to advancement and acknowledgment. - Bol earned an MSc in International Business from Maastricht University. - She earned a PhD in Business Administration and Management from IESE Business School. - Bol has published extensively in leading academic journals and has written a book and multiple book chapters. - She has presented her work more than 100 times at academic institutions and conferences around the world. - Her honors include the Best Early Career Researcher Award, the Notable Contribution to Management Accounting Literature Award and the Alumni Association’s Excellence-in-Teaching Award. - Bol encourages young women in academia to protect their time and purpose. - She also urges emerging professionals to set boundaries around service work that helps institutions but may not advance careers. - Bol says imposter syndrome is common and does not reflect actual ability or belonging. - She describes confidence as something built through sustained contribution, not perfection. - Bol says balance is an ongoing process that requires reflection, adjustment and self-awareness. - She places strong importance on time with her children, family and friends. Between the lines: - Bol’s research sits at the intersection of AI, incentives, organizational design and gender dynamics, which gives it reach beyond accounting. - The emphasis on fairness suggests that management redesign is not only a productivity issue but also a workplace culture issue. - Her comments to younger women point to a broader career reality in academia and professional services: the work that sustains institutions is not always the work that advances individuals. - The profile also positions Bol as a bridge between academic theory and practical management decisions. What’s next: - Bol’s forthcoming book will bring her AI and management research to a wider audience. - Her ongoing teaching, speaking and publishing are likely to keep shaping discussion among academics and business leaders. - More information is available through her Influential Women profile , Tulane University’s faculty page and her website . The bottom line: - Bol is being positioned as a leading voice on how AI can change management systems without losing sight of fairness, judgment and human-centered leadership.